Great brewers, distillers, and vintners know that hand-selected ingredients are the key to producing a truly distinct beverage. This same approach has helped to establish the exceptional portfolio of brands represented by Total Beverage Solution.
The company, based in Mount Pleasant, South Carolina, is responsible for bringing some of the world’s most unique wine, beer, and spirits to the U.S. market. Unlike the majority of importers and beverage alcohol suppliers, Total Beverage Solution operates in all three categories of alcohol distribution: wine, beer, and spirits. In working with the full range of products, the company provides distributors with a greater selection of products and leverages the brand equity of the greater portfolio to introduce smaller brands to the U.S. market. In fact, the company specializes in building awareness of brands that have established market presence, but are under the radar of many large multi-nationals.
Founded in 2002, the company’s first sizeable supply contract was Greene King brewers, the producers of Old Speckled Hen and Abbot Ale. Today the portfolio includes such brands as Germany’s Weihenstephan Beer - the world’s oldest brewery; Birra Moretti, The Beer in Italy; Tohu Wines from the Marlborough region of New Zealand – the only Maori-owned wine company; and Edradour Distillery - Scotland’s smallest distillery. According to CEO Dave Pardus, these brands not only represent quality, but each has its own story to tell. This sincere appreciation for brand heritage and character is perhaps the greatest asset to the company and its brands.
Total Beverage Solution operates with a simple philosophy - to successfully manage each brand according to its individual qualities and objectives. Their success is proven and comes from a passionate team equipped with the experience and talent required to launch products, grow distribution, and build consumer recognition. Since acquiring the Weihenstephan brand in 2006 and Edradour in 2003, the company has grown both brands four fold. In addition, Total Beverage Solution owns and markets the wine brands Tiziano, Altanuta, and Big Red Monster. Owning award-winning brands such as these enhances the company's volume and gives the company additional freedom to develop the brands and influence sales.
Since 2002, Total Beverage Solution has turned heads with its impressive portfolio expansion and revenue growth. Revenues exceeded $45 million in 2013, up from $500,000 in 2002. Total Beverage Solution is currently on track to exceed $50 million this year, and is one of the fastest-growing private companies in the United States. Led by Pardus, an industry veteran, Total Beverage Solution's senior-level staff is experienced in all three segments of the alcoholic beverage industry with an aggregate skill set that includes marketing, sales, and finance. Established capital investors provide asset and acquisition capital, while the driving force behind the company's results is its energetic team of 25 geographically-dispersed representatives who work diligently to build relationships with distributors.
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